Is the App Dead? Why Retailers Are Going Wallet-First with Litecard

Founded in 2023, Litecard is rapidly reshaping how major retailers engage with customers through wallet-led marketing. In just over a year, Litecard has partnered with globally recognized brands including L’Oréal, Dan Murphy’s, The North Face, Bonds, and Penfolds. Built on deep expertise in ecommerce and marketing tech, the platform emerged from a clear market need, […]